After a year of uncertainty in 2015, things started turning around for Erik Buell Racing as the company was acquired in January by Liquid Asset Partners, which announced plans to get EBR back up and running.

The new owners got to work, restarting production and establishing a dealer network and even returning to racing. Erik Buell remains with the company as its Chief Technical Officer.

At the Long Beach IMS, EBR revealed a new Black Lightning variant on the 1190SX while also announcing plans to expand the 1190 range while developing a new “sub-$10k platform” for 2018. As always, anything Erik Buell is involved in will be interesting to watch.

Buell Factory Tour