Held Rider Equipment to Be Distributed Through Schuberth North America

Evans Brasfield
by Evans Brasfield

Held Rider Equipment, long known for its quality riding gear, has inked a deal naming Schuberth North America as the company’s sole distributor of Held products in the United States. While most riders probably think of Held as manufacturer of premium motorcycle gloves, thanks to its 68 years of creating cutting-edge glove designs, Held also produces a wide variety of high-quality riding gear.

Schuberth’s initial offerings of Held gear will be available in June 2014 and should include: Held’s GORE-TEX, leather and textile riding gloves, premium GORE-TEX textile adventure riding suits for both men and women, and waterproof bag systems. Expect the same level of attention to detail and quality materials and armor found in the company’s line of gloves. For example, Held was the first manufacturer to use a titanium knuckle cover on gloves.

“We are very excited to welcome Held Rider Equipment to the Schuberth North America family,” said Randy Northrup, Vice President of Schuberth North America. “Held uses the highest quality materials and draws on decades of engineering innovation to produce some of the best motorcycle gear available, which we believe will perfectly complement our offering of Schuberth helmets.”

Schuberth is also well-known for producing premium helmets, utilizing the latest in technology, and currently exports helmets to 55 countries. For further information visit the Schuberth website.

Evans Brasfield
Evans Brasfield

Like most of the best happenings in his life, Evans stumbled into his motojournalism career. While on his way to a planned life in academia, he applied for a job at a motorcycle magazine, thinking he’d get the opportunity to write some freelance articles. Instead, he was offered a full-time job in which he discovered he could actually get paid to ride other people’s motorcycles – and he’s never looked back. Over the 25 years he’s been in the motorcycle industry, Evans has written two books, 101 Sportbike Performance Projects and How to Modify Your Metric Cruiser, and has ridden just about every production motorcycle manufactured. Evans has a deep love of motorcycles and believes they are a force for good in the world.

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