2011 Indy Dealer Expo Report

Kevin Duke
by Kevin Duke

With more than 800 exhibitors and 400,000 square feet of space, the Indy Dealer Expo is the largest business-only powersports trade show in the world. It’s the place to find out what’s new in the motorcycle world and to get a feel for the pulse of the two-wheel industry.

The show’s 44th edition took place from February 18 to 20 at the Indiana Convention Center. Organizers boast of the estimated 3.5 million pounds of exhibitor freight trucked in for the event.

Navigating the show was made easier via the Convention Center’s recent renovation and expansion, resulting on one contiguous space to trundle through instead of a dozen or more separate halls and rooms that stretched into several buildings.

In addition, areas were segmented so that, for example, all the tire and wheel companies were located in the same general space.

Nothing gets attention quite like a 16-cylinder motorcycle that seats 10! U-turns can be a bit tricky.

“The newly expanded Indiana Convention Center gives us the opportunity to fully develop our marketplace concepts, and allows attendees to easily find and interact with exhibitors, and browse product categories to maximize time spent at the show,” said Advanstar Communications Powersports Group Brand Director Kerry Graeber.

This year’s expo started out fairly slowly on Friday, but then gathered steam on the weekend days. Still, attendance was down from the glory days of a few years ago.

The 2011 Indy show featured a live auction for the first time.

Nevertheless, there was still plenty to see on the floor of the convention center for what Advanstar, the show’s organizer, describes as “an unprecedented $145 million shopping experience.”

We invite you to come along for a stroll with us by clicking on our photo gallery to check out some of the stuff we saw this year.

Tim Collins explains the airbag technology inside Ben Spies’ leathers, expected to be available this summer in limited quantities.
Cobra’s Denny Berg showed off his scrambler and flat-tracker creations built from Honda cruisers.
Neck protection options continue to expand in 2011. This EVS RC4 has a list price of just $109. EVS will debut a street line of gear this autumn.
Cap: River Road offers two jackets built with Cool Leather, a chemical coating that blocks up to 80% of solar radiation so you can stay cool while in black, retailing for $300.
Ogio makes cool bags and luggage, made even cooler when encased in blocks of ice.
Supercross star Chad Reed smiles for the camera a day before winning his first race of 2011 in San Diego.
This slammed and stretched Honda CBR1000RR was one of only a few fat-tired sportbikes seen at the Indy Show.
Xpeed helmets displayed several new attractive lids at Indy. The price of its faceshields is remarkable, just $10 for a clear one or $20 for a fog-free clear shield.
Electric scooter manufacturer Vectrix showed of its new VX-3 with Piaggio MP3-like tilting dual front wheels. It’s currently being evaluated by the LAPD.
Zero Motorcycles delivered a host of updates to its four-bike electric motorcycle lineup. The motor in the DS shown here now drives the rear wheel by belt instead of a chain.
The creations of Roland Sands again featured prominently at the Indy show, including this Yamaha/Star custom.
The Indy Expo marked the debut Erik Buell’s new 1190RS streetbike.
Kustoms, Inc built this tasteful bobber.
Billet exhaust end caps can easily dress up an ordinary muffler.
The new Contour GPS onboard camera records its location four times a second so you can see exactly where you were riding when you recorded your video heroics. A new ConnectView technology allows a Bluetooth connection to a smartphone which you can use as a clever viewfinder.

Related Reading
Buell 1190RS Unveiled
2010 Indy Dealer Expo Report
2008 Indy Dealer Expo Report

Kevin Duke
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