EBR Black Lightning to Debut at Long Beach IMS

As we expected after uncovering trademark filings earlier this month, Erik Buell Racing will debut a new model called the Black Lightning at the Long Beach International Motorcycle Show. Based on the EBR 1190SX, the Black Lightning offers more upright ergonomics and higher torque delivery for urban riding.

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Church Of MO – Buell's Monster

With EBR’s recent trademark filing for the name Black Lightning, we’re waiting in anticipation to see what Erik Buell will bring to us next. However, while we await the Black Lightning, let’s go back in time and visit one of Buell’s earlier cult hits, and possibly the grandfather to the Black Lightning: the S1 Lightning. The MO staff dubbed the bike “ Buell’s Monster” and even called it “The most radical motorcycle yet from the Buell Motor Company.” With its hopped up Sportster 1200 engine housed inside a sporting package far removed from the cruiser the 1200 V-Twin was originally intended for, the S1 was a radical bike then and remains a cult classic today. Read on to see what the early MOron crew thought of the bike. 

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EBR Owners Trademark "Black Lightning"

Liquid Asset Partners LLC, owners of Erik Buell Racing, have filed a trademark application for the name “Black Lightning” for use on “motorcycles and structural parts therefor.” The application was filed Oct. 27, just over a month EBR sent out a press release promising something “quick, dark and low” this fall. The name “Black Lightning” would certainly fit the descriptors “quick” and “low.”

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