Aprilia's 100th Dealer

Calvin Kim
by Calvin Kim
Woodstock, GA February 20, 2001: Aprilia USA, Inc. is pleased to announce the signing of its one hundredth official dealer in the U.S. market.

"We have reached yet another important milestone in the development of the Aprilia brand here in the United States", says Tom McDonald, General Manager of Aprilia USA Inc.

He continues, "After only 18 months of selling product here, we are already at 100 dealers. This makes a strong statement that Aprilia is a highly desirable brand for dealers to have available in their stores. Aprilia sells products that range from 50cc scooters to 1000cc motorcycles and is the only European manufacturer in the U.S. market with this range of product offerings."

Aprilia plans to continue its dealer development by signing approximately 25 more dealers in 2001 and extending this controlled growth into 2002.

"The Aprilia product has been extremely well received by our dealers, the media, and our consumers. We will continue to build the highest quality products and offer the very best possible support to our dealers and our consumers as we continue to grow here in the U.S.", pledges McDonald.

For more information and a current dealer list, consumers can visit Aprilia's web site at www.apriliausa.com.

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Calvin Kim
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