CNNfn on Harley-Davidson

Brent Plummer
by Brent Plummer
CNNfn has a story on H-D up right now, called "Harley hits a rough patch?" It focuseson some analysts downgrading the (preumably inflated) stock. However, the reallyinteresting part is the thorough assessment of the company. Historyand strategy are laid out bare, without the warm-and-stubbly glow ofofficial HD lore.

A lot of it will be familiar to MO readers, but I found a few surprises -- did you know that HD once sold RVs inan attempt to capitalize on its aging customer base?

The writer did seem to be confused about Buell, calling it "a line of smaller, easier-to-drive bikes that are less costly" -- factually correct I guess, but looking an awful lot like a confusion of the Blast with Buell as a whole.

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Brent Plummer
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