Bimota Announces New Dealership In Beverly Hills.

New York, N.Y./Beverly Hills, CA (March 31, 2006) -- Bimota North America, Inc., theexclusiveimporter of the legendary Italian Bimota motorcycles to the USA, Canada, and Mexicois proud towelcome a new Bimota Authorized Dealership in Beverly Hills, California, to thefamily: BeverlyHills Ducati. This newest addition to the North American Dealer Network marksBimota's firstpresence in California, and on the West Coast.

Beverly Hills Ducati

Bimota’s new and exclusive Beverly Hills Dealership, Beverly Hills Ducati, islocated on LaCienega Blvd., just south of Melrose Ave. Beverly Hills Ducati has been part of theSouthernCalifornia motorcycling scene for some time. It has recently come under newownership, includingtheir well respected service department. The new owners are JJ and ChristineSullivan, bothmotorcycling enthusiasts who ride and race regularly, have experience in running arider-orientedDealership.

Beverly Hills Ducati, 428 N. La Cienega Blvd., Los Angeles, CA 90048Phone 310.360.0916; Fax 310.350.0917www.BHDucati.com (Hyperlink: "http://www.bhducati.com")

Bimota N.A. would like to welcome Beverly Hills to the growing network of AuthorizedBimotaDealers world-wide.

Information on the Grand Opening of the newest dealership will follow shortly.

Bimota North America, Inc., with the exclusive state of the art showroom, is locatedat 34 East34th Street, New York, N.Y. 10016, phone: +1-646.536.2624, [email protected](Hyperlink:"mailto: [email protected]"). For more information on Bimota motorcycles and anauthorized dealerin your area, please go to www.BimotaUSA.com. (Hyperlink: "http://www.bimotausa.com).