The Helmet Project at H-D Museum

Art and design students create museum exhibition

By Motorcycle.Com Staff, Oct. 22, 2009
The Harley-Davidson Museum is opening a new helmet exhibit designed by students from the Milwaukee Institute of Art and Design (MIAD).

The “Helmet Project” is the product of 100 art and design students, 10 faculty members and the Museum’s staff. Sculpture, integrated studio arts and industrial design students were given the challenge of deconstructing the conventional motorcycle helmet and re-inventing it in new visual and conceptual ways. Architectural and communication students were also involved in the design and marketing of the exhibit.

Harley-Davidson is renowned for its iconic motorcycle designs – both the industrial design of the motorcycle and the artistic design of distinct paint, graphics, parts and accessories,” says Jim Fricke, curatorial director of the Harley-Davidson Museum. “The Helmet Project was expressly developed to create an ambitious college-wide project focusing on art and design – skills that are very important to Harley-Davidson. Our rewarding partnership with MIAD has resulted in an exhibition that is informative, bold and fun and will interest fans of art and design, history, motorcycling, and pop culture.”

The Helmet Project exhibit includes:

  • The HeadDress activity area where Museum visitors can create their own helmet art;
  • The “Doodle Your Noodle” area that lets children create and personalize their own mini helmets; and
  • The “Inside the Helmet Project” panel discussion on Oct. 28 at 7 p.m. about the two-month collaboration between MIAD students and Museum staff to create the project.

“Our students have embraced this intensively educational experience, which is broadening not only their skills and real-world experience, but also their well of inspiration as related to art and design, and to the Harley-Davidson cultural and historical phenomenon,” says David Martin, MIAD provost.

The Helmet Project will be on display Oct. 28-Nov. 8 at the Harley-Davidson Museum’s Garage exhibition space.