BMW Reports Q1 2011 Results

New quarterly record for unit sales

story by Motorcycle.Com Staff, Created Apr. 08, 2011
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BMW Motorrad reported a new quarterly record for unit sales with 23,109 motorcycles sold over the first three months of 2011.

The German manufacturer sold a record 23,109 motorcycles over the first quarter, for a 10.9% increase from the 20,840 units sold in the first three months of 2010. Sales in January and February were up more than 20% from last year’s sales figures. BMW sold 11,675 motorcycles in March, accounting for more than half of the quarter’s sales.

BMW Q1 Sales 2011 2010 %
January 4,714 3,814 +23.6
February 6,720 5,485 +22.5
March 11,675 11,541 +1.2
Total 23,109 20,840 +10.9

BMW’s Husqvarna subsidiary also saw increased sales over the first quarter with 1,940 units sold (up 18.3% from the 1,640 units sold in the first quarter of 2010). While sales in January and February were higher than 2010 figures, year-on-year March sales were down 17.0%.

Husqvarna Q1 Sales 2011 2010 %
January 362 212 +70.8
February 902 614 +46.9
March 676 814 -17.0
Total 1,940 1,640 +18.3
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